Monday, November 16, 2015

What Role SEO Plays In Choosing Your Brand Name?

Before choosing your brand name and website domain name for your business the  game starts from here. choosing your domain name and brand name first do some research which words are common that comes in the mind of people about your business that will be important for  search engine optimization (SEO) social media marketing (SMM)

for example if you are selling biker leather jackets  only and the  name you choose for your business is leather products how can you expect massive traffic to come to your site specially searching for biker leather jackets

How to choose domain name for your business

Their are number of steps involve for choosing your business name 
  1. Search For Top Keywords

     When looking for domain names for your business first write down the names of names that best describe your business or brand once you have the list the next step is to check is it available on different sites like Go Daddy Domain Name Provider and if its not available then check for its synonyms and then pair them and join them to make a good domain name
    for example if  you are launching some property listing business like property brokers then keywords like property finder,propertypoint ,propertyspot  would be best and if its not available try changing their positions or look for synonyms

  2. Choose Unique Domain Name

    Choosing a domain name copy of some popular domain is not good for the repute of your business i am sure you want to be called your self cheater ! e.g using plural or hyphenated or misspelling some existing domain   imagine if you make domain like googles 
  3. Easy And Global Domain Name

    if you don't want to limit your brand to specific country and i would not recommend you to do so .Always use dotcom domain  rather then .ae, .uk because its now become the habit of people over a year of time to type the url of a site ending with .com domain e.g http://www.leatherjacketgear.com don't use domain having some hyphens or dot in them as it will be difficult to type and remember  

  4. Short Domain Name

     The main reason for short domain name is user convenience .Domains with short name are easy to type and remember if you cant find some short domain name keep your eye on latest domains gone out of business with short domain name here http://www.justdropped.com

  5. Avoid Copyright Violation

     Make sure you are not violating anyone's copyrights with your site's name to check that you are not violating anyone's copyright visit
    copyright.gov

  6. Attracting Brand Name

    Having a brand for example shoestore is not much attractive as "bata" so make it short and easy to pronounce 
  7. Don't Use Numbers  And Hyphen

    Dont use hyphen and numbers in domain name because its difficult to remember and type also 
  8.  Domain Names Out Of Business With Good Rankings 

     In hunting for domain name for your business its one of the interesting factor of domain research check for some businesses with same set of products that you are offering and its already seo optimized site  and they are gone out of business ,then here comes the opportunity for you check for that site ranking through alexa if it was  good in repute and also easy to use go for it !! .for searching of such sites keep your eyes on sites like http://www.justdropped.com/ and grab the opportunity as it comes

     

     

 

What Is Seo?

According to Wikipedia  Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's unpaid results - often referred to as "natural," "organic," or "earned" results. for example if you have a site like this one  Leather Jacket Gear the main purpose of seo in simple words to make your business or site on top of  search engines like Google, Yahoo, Binge and others  and its possible to rank your business using some results  using some keywords that everybody types on  search engine to find some thing .
 As search engines don't  know whats your business is until you tell them through submission of your business .we will discuss this letter about to inform search engines that you are their in the world !